Tag Archives: Shorts

What Marketers Need to Know About YouTube Shorts

Did you know that the first video published on YouTube was only 18-seconds long? Since launching in 2005, the video giant’s founders have learned time and time again that content doesn’t need to be long to engage audiences. Now, following a five-month beta test — as well as the success of TikTok, Instagram Reels, and […]

YouTube Launches Biweekly ‘Shorts Report’ For Creators

YouTube is launching the Shorts Report, a biweekly resource for creators with information about product updates, video inspiration, and content creation tips. YouTube Shorts refers to the 60-second vertical video format introduced last September which has drawn early comparisons to TikTok. Shorts are displayed in a home page carousel where users can tap through similar […]