Tag Archives: Results

Google on What’s Going on With FAQ Rich Results

Google’s John Mueller was asked about the status of the FAQ structured data and if it still worked for producing rich results. Mueller answered yes and explained the process of fine tuning not just the rich results but also the search results themselves. FAQ Structured Data Structured data is markup, like HTML that provides the […]

Google On Optimizing Web Stories For Search Results

Google’s latest Lighting Talks video focuses on doing SEO for web stories and tracking how they perform in search. Pascal Birchler, Developer Relations Engineer at Google, leads the discussion by breaking down everything from what web stories are, to how to create web stories, to how to insert ads in web stories. This article will […]

What five news-SEO experts make of Google’s new, “Full Coverage” feature in mobile search results

30-second summary: Google recently rolled out the “Full Coverage” feature for mobile SERPs Will this impact SEO traffic for news sites, SEO best practices, and content strategies? Here’s what in-house SEOs from The LA Times, New York Times, Conde Nast, and prominent agency-side SEOs foresee Google’s “Full Coverage” update rolled out earlier this month – […]

How marketers can start using AI for stronger results

30-second summary: AI has entered mainstream use in a variety of industries, and marketing is no different There are plenty of ways marketers can start leveraging AI for stronger results In this post, we take a look at four simple yet effective ways you can get started using AI to supercharge your marketing efforts and […]

Learn how to Improve PPC and Paid Social Results in 2021 at SEJ eSummit

TL;DR: Register now for Search Engine Journal eSummit, happening on January 12-13, 2021. Our PPC and Paid Social sessions at SEJ eSummit, taking place January 12-13, are designed specifically to help you drive more leads and revenue from your campaigns. We have many of the industry’s leading PPC professionals ready to share actionable insights and […]