Tag Archives: Product

Tips for Understanding Product Life Cycle – ShoeMoney

High angle view of creative team sitting around table discussing business ideas. Mixed race team of creative professionals meeting in conference room. When you first venture into new product territory, you face a lot of decisions. For example, you might wonder whether you should take a traditional business approach or opt for a lean startup. […]

How questionnaires can help you evolve your product or business

30-second summary: Customers are at the heart of brand success and customer feedback is a leading resource that you should never take for granted. While it is true that there is a lot of useful information that can be collected without customer intervention, things like questionnaires are no less important. The more you talk to […]

9 Product Category Marketing Examples to Inspire Your Own

Stores and websites aren’t a mishmash of products with no discernible organization for a reason. People want a sense of direction and a positive customer experience, even when they are “just browsing.” They also want to know they are in good hands when it comes to the product category they’re exploring — whether that’s kitchen […]