Tag Archives: Paid

How to Use Thought Leadership Marketing With Paid Ads

Imagine being the next Seth Godin, Gary Vaynerchuk, or Tim Ferriss. Just like these notable figures, a big reputation can attract profitable clients, opportunities to speak in conferences, and success in current business ventures. Thought leadership marketing is a powerful thing. Now, how do you transition from being a nobody to becoming a reliable thought leader? […]

How to Target Parents Through Paid Ads

One of the tricky parts about this is the fact parents are such a varied group. Forty percent of US households have at least one child under the age of 18, and that large group includes people from all walks of life. The USDA estimates that it costs $284,570 (with inflation factored in) to raise […]

How to Use Paid Ads to Market to Pet Owners Effectively

American pet owners are some of the biggest spenders online, pet food and pet supplies being second only to vitamins for e-commerce.  Online spending for this $70 billion industry is growing year over year. In fact, direct-to-consumer (DTC) pet brands have exploded in popularity: Over five years, the online pet product sellers saw a compound […]

How to Target Baby Boomers Through Paid Ads

The baby boomer generation may seem like an afterthought when you put together the target audience for your paid marketing campaigns, but they still hold a lot of the country’s wealth and remain a key purchasing demographic. When Was the Baby Boomer Generation Born? Baby boomers were born between 1946 and 1964. This generation still […]

How to Target Generation X Through Paid Ads

Finding new audiences to target is a constant challenge for marketers. If you’ve never tried marketing for Generation X, you could be missing out on a valuable group of consumers. Why should you customize ads for a Generation X target market? Your customers are individuals, but they also belong to a group based on what […]

How to Target Millennials Through Paid Ads

Millennials are something of a mythical bunch in society. Much is said about their behaviors and preferences, yet many of the stories seem to contradict. Even narrowing down what age group millennials represent is challenging, and many people have differing views. This confusing picture makes it challenging to target millennials through paid ads, but don’t […]

25 Top Paid Media Experts You Should Follow

Anyone who manages paid media is all too familiar with how fast things change. Ad formats, what’s working, what’s not, new features, and the emerging players keep life as a paid media practitioner interesting! One of the things to cut down the learning curve is listening to experts who aren’t shy about sharing their experiences. […]

How to Build Customer Loyalty Through Paid Ad Campaigns

How do you inspire customer loyalty? PPC and social campaigns might not be the first things that come to mind—but maybe they should. Most marketers focus on acquiring new customers when it comes to paid marketing. That’s understandable—who wouldn’t want new customers? Bringing in new customers can help your brand grow, but studies show that […]

How to Use Beacon Data With Paid Search and Social Campaigns

Beacon technology is the next generation of proximity marketing. If you aren’t using it, you could be falling behind your competitors. By leveraging the data collected from beacons, marketers have more opportunities to track paid campaigns, deliver personalized messaging to consumers, and improve local SEO. What’s more, the beacon technology market is exploding, with Statista […]

10 Best Paid Online Focus Group Companies in 2021

We love paid survey sites as much as the next guy. Need Easy Extra $350+/Month For Free? Opinion Outpost: One of the few faithful and honest survey panels pays cash and gift cards for your opinion. No hidden fees and completely free! Join Opinion Outpost Now SwagBucks: Watch videos, take surveys, shop and more to […]

Learn how to Improve PPC and Paid Social Results in 2021 at SEJ eSummit

TL;DR: Register now for Search Engine Journal eSummit, happening on January 12-13, 2021. Our PPC and Paid Social sessions at SEJ eSummit, taking place January 12-13, are designed specifically to help you drive more leads and revenue from your campaigns. We have many of the industry’s leading PPC professionals ready to share actionable insights and […]

15 Legit Ways To Get Paid To Text (Chatting, Flirting & More)

Disclosure: We may receive a commission when you click on our links, but this is at no extra cost to you. Read our privacy policy for more information. Looking for legit ways to get paid to text? Making money texting sounds extremely unrealistic, but it’s actually very possible and can put a lot of cash […]

Awesomely Easy Ways to Get Paid to Watch Videos

Published May 11, 2020 Disclosure: We may receive compensation if you sign up for or purchase products linked to below. We try our best to provide the most accurate information, but details do change. Please refer to the company website for the most up-to-date information on any lead or recommendation. Sharing is caring! If you […]

5 Surefire Ways to Get Paid to Post Ads [Updated 2020]

Disclosure: This page contains affiliate links and we may receive a commission through them, but this is at no additional cost to you. For more information, please read our privacy policy. Looking for easy online work to boost your income? Believe it or not, you can get paid to post ads online. It’s easy, totally […]