Tag Archives: Line

You Can’t Solve Accessibility with 1 Line of Code

Accessibility overlays are third-party web scripts that alter the user experience. Providers, which include AccessiBe, Userway, AudioEye, and EqualWeb, sometimes claim that installing their script will prevent lawsuits in the U.S. under the Americans with Disabilities Act. Let me be blunt: These products will not protect you from lawsuits. They may not even help visitors […]

75 Subject Line Ideas to Wow Your Subscribers

By Kelly Forst March 2, 2021 The subject line is a first impression. Put your best foot forward. Here are 75 subject line ideas to help improve your open rates. They say don’t judge an email by its subject line, but let’s be honest: We’re always keeping an eye out for the best of the […]

The 6 Most Common Subject Line Mistakes to Avoid

By Sean Tinney December 23, 2020 Want to improve your email open rates? Here are 6 subject line mistakes to avoid and how you can fix them to improve your email engagement. Advertising legend David Ogilvy once said, “Five times as many people read the headline as read the body copy. When you have written […]