Tag Archives: Digital

Here’s how you can master your next seasonal digital marketing campaign

30-second summary: To ensure organic visibility for your seasonal pages, start creating, optimizing, and analyzing them now Start creating, organizing, and scheduling seasonal content assets now for a head-start when it’s time to start focusing on driving sales Evaluate your past seasonal content performance to be able to recycle, update, and possibly even expand them […]

5 Coding Bootcamps to Help You Snag a Job In Digital Marketing

When you think of coding, your next thought probably isn’t digital marketing. It’s more likely to be UX design or software development. Coding skills can be instrumental in digital marketing, and coding bootcamps can help set you up for a successful career. What Are Coding Bootcamps? Coding bootcamps are designed to give students the programming […]

Microsoft Advertising’s New Features & More Digital Marketing News

This week on Marketing O’Clock, Jess Budde, Greg Finn, and Christine “Shep” Zirnheld tell you about all the new features coming to Microsoft Advertising and a new Facebook feature that we love to see (or hear!). Plus, Google Ads is simplifying bid strategy organization and introducing dynamic placement exclusions. Check out a video version of […]

Google’s Product Review Update & More Digital Marketing News

This week on Marketing O’Clock, Greg Finn, Mark Saltarelli, and Christine “Shep” Zirnheld are here to deliver the biggest digital marketing news of the week. Tune in on your favorite podcast player or check us out on YouTube! Product Reviews Algorithm Update This update will reward product reviews that share more thorough, in-depth research of […]

Is Digital Advertising Dead? No, It’s Just Reimagined

Digital advertising has significantly changed under the influence of the recent COVID-19 lockdown, the shift of consumer sentiment and personal values. In this article, I’m sharing some of my latest findings in this area. Photo by Zoltan Fekeshazy on Unsplash Animated videos aren’t something new in advertising. Brands have been effectively using animated explainer videos […]

Long-Term Brand Relationship Study, Digital Ad Spending Climbs, Ad Overload Survey, & Google’s New Review Tools

Instagram Announces That Stories Drafts are Coming SoonFacebook-owned Instagram will roll out a new scheduling option that will provide a helpful change for digital marketers who are using the native Instagram Stories interface, the firm recently announed. Social Media Today B2B Highlights From “The CMO Survey”51.3 percent of B2B marketers said they were more optimistic […]

Digital Marketing Stats to Inform Your Strategy in 2021

By Kelly Forst March 17, 2021 Data is a powerful tool, but finding it can be a pain. So we did the work for you. How do you know if you’re doing the right things to market and grow your business? Answer: reference digital marketing stats to inform your own strategy. But, it can be […]

‘Cyprus sees growing interest in digital marketing’ — Digital Marketer

“In Cyprus, there has been a lot of interest and progress  in digital marketing in recent years, particularly during the last 12 months of the pandemic,” comments Julia Papageorgiou, managing director of online marketing agency JPP Marketing, in an interview with the Cyprus Mail. Julia Papageorgiou makes digital marketing happen in Cyprus “But there is […]

AT&T Plans Explained | Digital Trends

T-Mobile may have gotten all the attention as the first carrier to launch a nationwide 5G network, but AT&T has since followed suit. Now, AT&T is rapidly expanding its 5G network, and offers 5G access in the majority of its plans. Speaking of plans, AT&T offers a few of them. Between its unlimited data plans, […]

Eight platforms helping small businesses in digital transformation

30-second summary: Faced with global pandemic-triggered lockdowns, millions of businesses had to move their operations online Creating this “digital transformation” marketing strategy consists of multiple steps and tasks most small business owners have no time or budget to manage Luckily, multiple new and existing platforms have been coming up with plans and features targeting busy […]

Digital Marketing Technology To Launch Your Brand Into The Future

The beginning of the year marks a spike in interest in digital marketing, trends, and technology associated with it. With the right answers, digital marketers and agile businesses can unleash the potential to turn the year around. All you need to is to ask the right questions and look in the right places for answers. […]

Why PR And Digital Marketing Work Hand In Hand

Jessica is a digital expert and Board Advisor of Valux, LLC, a nationally recognized full-service digital marketing and PR company.  getty Back in the day, public relations could do well without the digital world. Traditionally, most of the brand and company coverage we needed was in print (newspapers, trade magazines) and broadcasted over the radio and […]

Schneider Electric’s digital transformation through centralized search

30-second summary: Digital transformation affords businesses opportunities to make genuine connections with customers through personalized marketing experiences. Digital buyer behavior is changing, with increased consumer expectations for digital-only interactions and reduced tolerance for traditional sales tactics like cold-calling. Paid search is a fast-growing channel that warrants a data-driven approach to strategy and execution. Evan Kent, […]

Australia’s showdown with Google has profound implications for domestic businesses and other digital platforms

Australia’s showdown with Google has profound implications for domestic businesses and other digital platforms Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok

Global Employers Tap Digital Payroll Tools

Share Tweet Share Share Share Email Companies that are looking to launch offices in more countries and serve customers in new markets need to be able to easily pay staff in those locations. The economic downturn caused by the COVID-19 pandemic has made it even more important that firms deliver payroll quickly, as employees are […]

iMac vs. iMac Pro | Digital Trends

The iMac and iMac Pro are impressive computers that pack everything you need for video editing, web browsing, and more into a clean package. The iMac Pro is clearly the more powerful of the two, but with Apple recently refreshing the higher-end iMacs with newer processors and graphics cards, both machines are once again in […]